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Content & engagement strategies

Non-Profit Email Marketing Tips
Content & engagement strategies

Unlocking the Power of Non-Profit Email Marketing: 3 Essential Tips for Boosting Fundraising Efforts

Dive into the essentials of non-profit email marketing with our latest insights. Learn how to enhance your fundraising campaigns through targeted emails, the power of repetition, and building trust with your audience. Discover strategies that bring precision and connection to your email efforts, ensuring your messages resonate deeply with donors.

Apr 1, 2024 Read Article
Non-Profit Email Marketing Strategies
Content & engagement strategies

Jumping Onto the Express Train for Engagement with Video in Email Marketing

As we navigate the evolving landscape of embedding video in email marketing, the integration of video stands out as a promising frontier. Yet, practical challenges with compatibility across different email platforms suggest a cautious approach is wise. By prioritizing strategies that ensure universal accessibility, such as using video thumbnails linked to hosted content, we can maintain engagement without sacrificing reach. Meanwhile, we should continue to prepare for a future where direct video embedding is widely supported, ensuring we can fully leverage this technology when the time comes.

Mar 26, 2024 Read